AI Agent Deployment Takes Minutes After the Setup Work Is Done
AI agent deployment takes minutes because the agent copies your existing setup. Here's where AI agent implementation time goes, and when to start the clock.
Business
AI Pricing Is Falling. So Why Is Your AI Bill Going Up?
AI pricing per token fell 41% in 2026, yet AI bills keep climbing. How to budget renewals around billing units, usage, and credit-based pricing terms.
Where Do You Want Your Vendor Lock-In?
Vendor lock-in lands on whatever sits at the center of your martech stack. How to find that system, and the data portability terms to demand before you sign.
Why OKRs Fail in an AI-Frenzied Org: Your Team Can't Execute the Goal
Why OKRs fail has little to do with the goals and everything to do with whether the team can execute them. Capability, hiring, and cutting bait fast are the real levers.
There's a 2.5x Gap in AI Revenue Satisfaction — And It Has Nothing to Do With the Models
AI ROI fails on data foundations, not model quality. Atlan on the 2.5x gap in AI revenue satisfaction and why the fix is upstream of the models.
'I Hate Customer-Service Chatbots': The Consumer-AI Relationship Is Off to a Rocky Start
Early consumer reviews of AI customer-service agents are rough. CNBC on the refund fights and frustration as chatbots take over support.
Your Marketing Budget Won't Cover Your Strategy. That's a Confession.
56% of CMOs say their marketing budget can't fund their 2026 strategy. The honest reading isn't a stingy CFO. It's a confession from the whole C-suite.
The Evolution of the CMO Has Run in a Loop Since 2008
The evolution of the CMO has circled one question since 2008: can marketing prove its value? Why analytics, digital, and AI each failed to answer it.
Your Company May Be Slow With AI, But You Can't Afford to Be
Your company may be stuck in committee on AI, but you can't afford to wait. Ryan Phelan on bottom-up experimentation that solves real business problems.